According to an Acumen Research and Consulting report, AI-based cybersecurity products are expected to reach about $133.8 billion by 2030. As such, the cyber security industry should leverage AI-powered tools to mitigate risk and respond to cyberattacks in real time.
What is AI?
AI or artificial intelligence refers to programmed machines that think and act like human beings. It's a system that has the ability to learn and develop computer algorithms and software that perform tasks that typically require human intelligence. AI processes large data, identifies any patterns, and makes decisions based on available data.
What Role Does AI Play in Cybersecurity?
Since its introduction, AI has helped many companies detect and respond to cyber threats as well as comply with the latest cybersecurity best practices. Here are some of the ways AI improves cybersecurity.
Threat detection
AI-powered tools can monitor network activities in order to identify suspicious behavior. The system does this by analyzing large amounts before identifying anomalies that may not be apparent to human analysts.
Fraud prevention
Besides threat detection, AI can prevent fraudulent activities. For instance, credit card companies and banks can use artificial intelligence systems to flag suspicious activities on customer accounts and alert them in real-time.
Incident response
AI systems can automate the response processes of companies, helping them respond to attacks quickly. For instance, AI-powered tools can shut down accounts that they think are compromised to prevent more damage.
Malware analysis
Malware analysis helps companies understand the kind of threats they are facing and the best way to mitigate and prevent them. AI can analyze malware or vulnerabilities in company systems and provide recommendations on how to come up with effective countermeasures.
What Are Some of the Benefits of Using AI in Cybersecurity?
AI systems can potentially transform the cybersecurity landscape and provide several benefits that other cybersecurity methods can’t match. Here are some key benefits of using AI in cybersecurity.
AI can handle large amounts of data
Most businesses have huge traffic on their network because they serve many customers. Since a lot of information is transferred between customers and the business, such information has to be protected from getting into the wrong hands. AI offers the best solution to detect any threats that may be masked as normal activity.
Better vulnerability management
Vulnerability management involves identifying, analyzing, and mitigating vulnerabilities to reduce the attack risk. AI algorithms can analyze network traffic, logs, and application code to accurately and quickly identify potential vulnerabilities.
Securing Authentication
Authentication ensures that only authorized persons can access sensitive company systems and information. For example, some company websites have contact forms for visitors to fill in sensitive information. If a company doesn’t have an extra layer of protection, cybercriminals can easily access such information.
AI tools, such as CAPTCHA, fingerprint scanners, and facial recognition, secure authentication whenever users want to access their account or company information.
Better overall security
Through analysis of large amounts of data, organizations can prevent, mitigate and respond to potential cyberattacks that businesses face regularly. AI can also offer predictive analytics so that companies can anticipate potential attacks. This allows organizations to develop proactive strategies to prevent future attacks.
How Can AI in Cybersecurity Help Prevent Cyberattacks?
AI enhances a company's ability to prevent cyberattacks by providing advanced computer algorithms that detect potential vulnerabilities and threats, monitor networks and systems, and offer predictive analytics so that an organization can anticipate potential security risks. Therefore, organizations leveraging AI in their cybersecurity process will stay ahead of the evolving cyber threats and protect their critical assets.
Take Your Cybersecurity to the Next Level with AI
AI-drive cybersecurity solutions are essential for any organization looking for an effective cybersecurity strategy. With this, organizations can run smoothly, knowing their critical assets and data are secure.
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